\ Estee Lauder | First Perfume in 10 years! - Sweet Elyse

Estee Lauder | First Perfume in 10 years!

Estee Lauder is the powerhouse company behind many iconic scents. Beautiful, White Linen, Sensuous  Pleasures are all big names in the fragrance world and are created by Estee Lauder. The last fragrance created was Beyond Paradise in 2003 and I feel it was one of the most modern scents they have released, also the bottle was gorgeous! crushed rainbows in glass come to mind. 

Estee has decided to get out of their dark perfume depression, whip back the covers and pull up their socks. To get themselves back on the top spot they will be releasing a new fragrance called Modern Muse, created by the famous perfumer Harry Fremont.

Harry Fremont is the nose behind Lancome Miracle, Ralph Lauren Romance (my wedding scent), Vera Wang Princess and CK One.  Each of these is feminine, floral and utterly adorable and I'm hoping that Modern Muse is not the exception. 

Modern Muse is about getting back what's yours, being sure of yourself and your femininity. It's soft modern, floral and pink. 

Scent notes

Top: Mandarin Orange 
Middle:  Tuberose, Lily, 2 types of Jasmine, Honeysuckle, 
Bottom: Patchouli, Patchouli Leaf, Amber, Woody Notes, Musk & Vanilla. 

There is also a little bit of symbolism with this advert. The chosen model is Arizona Muse with the surname being simply coincidence. The dress that Arizona wears in the ad is embellished with eight bows and the bottle also has a bow cap. So you're wondering 'yeah, they're bows so what right?' The bows are representations of the nine Greek mythology muses. The nine muses were those ethereal beings who helped us become better in dance, comedy, astronomy, hymns, history, love poetry, epic poetry, song and tragedy. 

All though many of those 'skills' are outdated I am hoping that this fragrance ignites that something-something that's deep within, possibly my intense femininity and uber sultriness (we can all dream). 

There will be 3 bottle sizes. 30 ml, 50 ml, 100 ml. (1 oz, 1.7 oz and 3.4 oz) I'm not too sure what the price will be but I'm guessing it's not going to be cheap. If you want to further layer up your perfume you can do so with a Modern Muse body lotion and shower gel which will also be released shortly after the perfume. I will be sure to keep you posted on a release date guys. So what's your take on this new hyped fragrance? do you think it will be a huge hit? 


Statement: Nothing to Disclose


  1. ooh, im interested i tend to like estee lauder. will have to keep my eye out for it, hope its good

    1. I hope so too, I'm hoping this will be the first of many fragrances from Estee Lauder. I have missed them x


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